Tennessee Tourism Marketing: The state tourism department is rolling out a new “Yeah, It’s Real” photo certification and pledging not to use generative AI images to lure travelers—after a survey found only 5% of people can spot real destination photos versus AI. Back-to-School Savings: State Rep. Paul Sherrell is urging Warren and White County families to use Tennessee’s tax-free weekend July 31–Aug. 2, covering qualifying clothing/shoes ($100 or less), school/art supplies ($100 or less), and computers/tablets ($1,500 or less). Road-Trip Safety: “Operation Southern Slow Down” ramps up enforcement across Georgia and four neighboring states, including Tennessee, July 13–19, targeting speeding, distracted driving, seat belts, and impaired driving. Local Travel Disruptions: TDOT plans overnight ramp work on US 27 South to Broad Street in Hamilton County, with closures July 16, 8 p.m.–6 a.m. Nashville Hospitality Spotlight: Nashville Adventures’ walking tour company earned finalist nods in the GNHA Stars of the Industry Awards, including a Community Service nomination and Tourism Manager of the Year finalist for its operations director.